Icee Strain

Icee Strain serves as a media strategist consultant for Tony Fay PR. She joined the organization from United Way of Metropolitan Dallas (UWMD) where she served as the director of annual campaign & new business development. Prior to her time at UWMD, she spent several years as a Sr. Project Manager at Fay + Sawers Production where she oversaw large-scale philanthropic and celebrity-involved events and programs. 

She has a wealth of knowledge in corporate partnerships, event planning and talent and project management.  

Strain holds a bachelor’s degree in political science from the University of North Texas and her master’s degree in sports leadership from Northeastern University. She is a native Texan and resides in Austin with her boyfriend and two children.

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